In Canada, online shopping continues to grow rapidly, as does confidence in making Internet purchases. According to a new, in-depth survey of Canadian consumers, customer expectations for a seamless and enjoyable online shopping experience are growing as well.
The survey of 4,000 respondents was conducted in July and August 2012 by J.C. Williams Group and sponsored by Canada Post.
When asked about aspects of the online buying experience that are most important to them, respondents identified discounted or free shipping (66%), ease of checkout (61%), clarity and simplicity of return policies (59% and 54% respectively), and online tracking ability (58%) most often. Availability of shipping options and flexible delivery dates were also important.
Respondents also identified concerns about purchasing online. Shoppers ranked perceived cost of returns (45%), restrictive return policies (40%), hidden costs (40%) and the potential inconvenience of pickup (25%) among the highest. Results also showed that having return labels included with original delivery as well as available electronically are viewed as important ways to make returning online purchases easier.
In short, Canadians want online shopping to be simple, convenient, and worry-free.
Canada Post offers a complete range of fast, flexible and convenient eCommerce Solutions that are designed to make shipping easier for online retailers and their customers.
For instance, Canada Post Web Services can help savvy online retailers create the best possible online shopping experience ? from browsing through checkout, purchase, delivery and beyond. By seamlessly incorporating Canada Post shipping data, businesses can provide more accurate pricing and shipping times, online tracking capability, and a Canada Post shipping service to meet any need. Plus, customers can choose Deliver to Post Office for unparalleled pickup convenience at over 6,000 Post Offices nationwide, including the one nearest their home, office, or cottage.
Canada Post also offers the most convenient Parcel Returns solutions available for eCommerce today. Online retailers can easily provide customers with multiple return label options and the most drop-off locations available anywhere. At the same time, businesses can create, customize and manage return policies online.
Choose Canada Post as your partner for business parcel shipping. To learn more, visit canadapost.ca or call 1-866-282-7173 to talk to a representative about the perfect eCommerce solution for your business.
Source: http://feedproxy.google.com/~r/FP_TopStories/~3/jHWX32bh7QI/
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